Fraud Education and Prevention Articles

Why Affluent Older Adults Are Prime Targets for Financial Fraud

Sep 25, 2025
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You’ve worked your whole life to build your nest egg. But that very success makes you a magnet for fraudsters.

You may get similar texts appearing to be from state or local agencies about unpaid traffic tickets, toll road fees, or state fines. They may look quite legitimate. But then they will ask you to click links and enter personal information, like social security or banking information. 

Remember, these government agencies will usually contact you by mail and require you to go directly to their websites or to call them. They usually won’t call you directly, send you a text with links to click, or email you requesting personal information. Don't fall for these imposters' tricks. Instead, log directly into your accounts on government websites to review information, or call a number that you find yourself on a trusted government website to ask for help.


Relationship Scams Involving Romance and Grandchildren

Scammers gain emotional leverage through false family emergencies or romantic connections. In 2024, romance scams cost older adults $389 million.1

Grandparent scams rooted in urgency, love for your grandchildren and trust in calls you get purportedly from them, are the most frequently reported fraud by seniors.5 You may get a call from a someone claiming to to be your grandchild, insisting they need money to get out of trouble or pay an immediate emergency expense. This is easier to do now with AI tools that can replicate someone's voice perfectly — but fraudulently.

As scary as these calls can be, don’t reveal any information to an incoming caller claiming to be a grandchild with an emergency and have a code word or phrase for each grandchild known only to them. Hang up on anyone who can’t provide that word.

Loneliness and isolation can lead you to fall into romantic relationships with complete strangers, who gain your trust and start draining your bank account. Take steps to understand them and avoid them.4


What You Can Do Now to Defend Your Wealth

There are multiple steps you can take to avoid wealth-depleting scams. Follow these five steps to help protect yourself against fraudsters.


Designate a Trusted Contact

Work with your bank or adviser to add a trusted contact to your accounts. This person is someone you know and trust that your financial institution calls when they can't reach you. Make sure this person is authorized to act on your behalf, even in limited circumstances, like to stop theft or other scams. That enables you or them to get early fraud alerts and place protective holds on your account.


Spot the Red Flags

Educate yourself on key warning signs like unusual urgency, pressure for secrecy and requests for wire-transfers or gift cards. No reputable company, financial institution, or government agency would ever do any of these. If the request makes you uncomfortable, don't complete the transaction.


Use Third‑Party Verification

Always “pause, verify, confirm.” It's essential to connect calls or emails to official channels before acting. If someone pressures you for money or personal information, pause the transaction and consult your financial adviser or trusted contact before you continue.


Build a Fraud-Response Network

You’re not alone. Explore programs like CFPB’s "Money Smart for Older Adults"6 and local elder-fraud prevention coalitions. These coalitions can empower you with the skills you need to protect yourself from financial fraud, and can offer a trusted support person you can reach out before you take action on something that doesn't feel quite right. And should you fall victim to fraud, they provide a community that's ready to help you take action.


Report and Recover

Fight stigma by speaking up early – and loudly. Many incidents remain unreported due to embarrassment, but the only ones who should feel shame is fraudsters. File a Suspicious Activity Report (SAR) with your bank if fraud involves your bank accounts. Report scams to the FTC, FBI’s IC3, or state securities regulators.1

To learn more about what to do if you do fall victim to fraud, check out this financial first aid kit for fraud victims.

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Important disclosure information

Asset allocation and diversifications do not ensure against loss. This content is general in nature and does not constitute legal, tax, accounting, financial or investment advice. You are encouraged to consult with competent legal, tax, accounting, financial or investment professionals based on your specific circumstances. We do not make any warranties as to accuracy or completeness of this information, do not endorse any third-party companies, products, or services described here, and take no liability for your use of this information.

  1. Christina Ianzito, "FBI: Older Fraud Victims Lost $4.9 Billion in 2024," AARP. Published May 5, 2025. Accessed August 20, 2025. Back
  2. FTC, "FTC Issues Annual Report to Congress on Agency’s Actions to Protect Older Adults," published October 18, 2024. Accessed August 20, 2025. Back
  3. Seniorliving.org, "Scams Targeting Seniors and the Elderly in 2025," updated April 25, 2025. Accessed August 20, 2025. Back
  4. Deirdre van Dyk, "How to Protect Yourself Against Online Romance Scams," AARP. Updated February 4, 2025. Accessed August 20, 2025. Back
  5. Consumer Financial Protection Bureau, "Money Smart for Older Adults: avoid financial exploitation," accessed August 20, 2025. Back
  6. Consumer Financial protection Bureau, "Money Smart for Older Adults: Avoid Financial Exploitation," updated December 12, 2024. Accessed September 25, 2025.  Back