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How Tariffs Could Impact Your Personal Wealth

Shifting U.S. trade policies and ongoing international tariff negotiations continue to send ripples through the global economy, creating market uncertainty that affects everything from investment portfolios to the cost of running a business.
As tariff rates fluctuate and trade relationships evolve, you may face new challenges in protecting and growing your assets. For investors and business owners, understanding how tariff policies affect personal wealth is essential — and not just for daily financial decisions.
But that knowledge is also critical for long-term strategies in portfolio management, business operations and wealth preservation. Below are aspects of your financial situation that may require attention.
Trade Policy Volatility May Impact Business Income and Compensation
Ongoing tariff pressure can hit business owners and executives particularly hard — especially when their personal wealth is tied to how well their company performs. Tariffs hit small businesses harder than their corporate counterparts, lowing their profits and forcing them to raise prices when they inevitably pass those costs on to their customers.1
The permanent elimination of duty-free treatment for packages under $800 has the potential to worsen these business conditions.2 The Universal Postal Union, in a statement, claims supply chain disruptions have triggered an 80% drop in international postal shipments to the U.S., with 88 postal operators, confused about how to apply the new U.S. tariff rules, suspending services.3
Small and mid-sized businesses must now switch to costlier commercial shipping services or face tariffs ranging from 10% to 50% on previously duty-free purchases to get the materials, supplies or inventory they need to run their businesses.3 Industry sources estimate these changes could cost small- and medium-sized businesses more than $71 billion annually, as the winners and losers of this change are being sorted out.4 Many smaller firms are struggling to absorb new costs1 and are scaling back spending or delaying growth plans as a result.
If you’ve invested in these types of companies — whether directly or through private funds — you may also see delayed returns or smaller distributions, especially when businesses can’t easily raise prices to offset these pressures.
Ask whether the businesses you’ve invested in are raising prices, switching suppliers, or cutting lower-margin product lines. This can give you a better sense of how well they’re navigating today’s trade environment.
Property investors may also see rental income decline if business tenants fall behind on rent. And professionals who work with these companies — like consultants, accountants, or legal advisors — may find contracts paused or canceled as businesses try to manage uncertainty.
These challenges can also affect highly compensated employees. If part of your income comes from bonuses, profit-sharing, or stock options, tariff-driven market pressure may reduce or delay those earnings. Lower profits often mean tighter budgets and weaker stock performance, which can shrink your compensation package even if your base salary stays the same.
Global Trade Shifts Reshape Investment Returns
For investors in their prime wealth-building years — particularly those in their 40s through 60s who've followed traditional advice to diversify internationally — market reactions to trade policy changes can significantly impact portfolio performance.5 If you’re in this age group, you probably have deliberately increased your portfolio exposure to international markets, making your investments more vulnerable to global trade tensions.
For investors and business owners, understanding how tariff polices affect personal wealth is essential — and not just for daily financial decisions.
You may also face challenges with your real estate investments as both residential and commercial construction costs fluctuate and your tenants struggle. So property valuations may become less predictable. This uncertainty affects both direct commercial property investments6 and real estate investment trusts (REITs) that many investors rely on for steady income.
If you’re a dividend-focused investor, you may find your income streams less reliable. As companies face ongoing cost pressures from trade policy changes, many are choosing to preserve cash by reducing or suspending dividend payments.
This shift is especially noticeable in import-heavy industries — like appliances, electronics and autos — where higher input costs continue to squeeze margins. Even firms with strong dividend histories are rethinking their payout strategies, which can lead to weaker performance over time for investors concentrated in those sectors.
The fixed-income portion of portfolios isn't immune either. When trade policies drive up prices, central banks may raise interest rates to fight inflation. This can push bond values down,7 affecting what many investors consider the "safe" part of their portfolios.
Adapting Lifestyle Choices as Trade Policies Impact Prices
Your wealth level provides significant insulation from market fluctuations, but the breadth of current price increases tied to tariffs still deserves your attention. You may be weighing premium purchases more carefully or adjusting the timing of larger discretionary expenses.
The elimination of duty-free treatment for packages valued under $8002 means you could see higher costs on direct purchases from international retailers and marketplaces.3 While each individual purchase may see only a modest increase, the cumulative effect across multiple purchases adds another layer to consider in discretionary spending decisions.
While your core lifestyle may not be changing, you might be holding off on big-ticket upgrades — postponing a custom kitchen renovation, deferring the purchase of a vacation property, or delaying a luxury vehicle replacement. These are not cuts driven by urgency, but thoughtful steps to preserve wealth in a higher-cost environment.
You may also be noticing more subtle price shifts in day-to-day services. Routine repairs on imported car parts, which was already high for some brands, and household maintenance may now carry even higher costs. Even recurring subscriptions or club memberships could feel less worthwhile if tariffs have pushed prices up without improving the experience.
These aren’t dramatic shifts, but they reflect a broader awareness. In today’s economy, even small spending decisions are being revisited through a lens of long-term value.
Tariff Impacts on Wealth Are Real and Personal
Every family could feel the impact of rising costs differently, depending on their family composition, caregiving responsibilities and financial priorities. It’s important to talk with your loved ones about how current economic conditions may affect your ability to meet both near-term needs and long-term goals.
You’ll also want to review these dynamics with your financial team to understand what they could mean for your overall wealth strategy. Tariffs may have global implications, but their effects are personal — and increasingly hard to ignore.
Important disclosure information
Asset allocation and diversifications do not ensure against loss. This content is general in nature and does not constitute legal, tax, accounting, financial or investment advice. You are encouraged to consult with competent legal, tax, accounting, financial or investment professionals based on your specific circumstances. We do not make any warranties as to accuracy or completeness of this information, do not endorse any third-party companies, products, or services described here, and take no liability for your use of this information.
- Nick Mordowanec, “Trump's Tariffs Driving Up Prices at Nearly Half of Small Businesses,” Newsweek, published September 3, 2025. Accessed September 9, 2025. Back
- David Lawder and Andrea Shalal, “End of US low-value package tariff exemption is permanent, Trump officials say,” Reuters, August 28, 2025. Accessed September 8, 2025. Back
- The Associated Press, “Sources: Postal traffic to U.S. sank 80% after Trump administration ended exemption on low-value parcels,” September 6, 2025. Accessed September 9, 2025. Back
- Lori Ann LaRocco, “End of de minimis shipping could be biggest Trump tariff of all for many U.S. businesses,” CNBC, August 29. 2025 Accessed September 9, 2025. Back
- Peter Gratton, “Do Tariffs Change the Investment Case for International Diversification?,” Investopedia, March 25, 2025. Accessed September 9, 2025. Back
- Diana Olick, “How Trump’s tariffs are hurting the office recovery,” CNBC, July 15, 2025. Accessed September 9, 2025. Back
- George Calhoun, “Tariff Uncertainties, Part 3: The Bond Markets,” Forbes, May 27, 2025. Accessed September 9, 2025. Back