Turn your customers into loyal fans with Synovus Merchant Services and Heartland Gift+Rewards from Synovus. A complete, easy-to-manage loyalty and gift card program, Gift+Rewards empowers you to nurture your customers with loyalty-based marketing. You are in control to define the incentive levels and behaviors you’d like to reward, like customer visits and spending. Already offering gift cards through another provider? No problem. We’ll help you make the switch1.

Attract new customers, create loyalty, and drive profits

Increase sales – 61% of consumers spend more than the value of their gift card, with $31.75 being the average overspend amount.*

Promote your brand – Attractive cards with your unique branding serve as an advertisement in your customers’ wallets.

Attract new customers – Give existing customers a convenient and rewarding way to endorse your business by purchasing and gifting your cards. Shoppers often bring another friend to redeem their gift card, adding more traffic to your business.

Nurture existing customers – Rewarding repeat customers gives them incentive to increase their visits and share their positive experiences amplifying your brand.

* Source: Blackhawk Network


Standard and custom gift card designs

Support materials for best practices, white papers and marketing how to’s

Award-winning support

Look up customers who registered their card

Promotional display materials for seasons, holidays, and special occasions

Bulk-loading capabilities to add new cards with ease

Let’s get going

Discover how Heartland Gift+Rewards can help lower your transaction costs, increase cash flow, and drive customer engagement. Contact your Synovus Merchant Services advisor, or complete our contact form and we’ll be in touch.


All Synovus Merchant Services accounts are subject to credit approval; some restrictions and exclusions apply to all offerings. Service, interchange, or other association fees may apply.

  1. Processing fees may still apply. All trademarks contained herein are the sole and exclusive property of their respective owners. Any use of those marks without the express written permission of their owner is strictly prohibited. TSYS Merchant Solutions, LLC, a Global Payments company, is a registered ISO of Wells Fargo Bank, N.A., Concord, CA; Synovus Bank, Columbus, GA; and Deutsche Bank, New York, NY for Visa and Mastercard transactions only. ©2023 Synovus Bank. Member FDIC.


Interested in Synovus Merchant Services?

To learn about Synovus Merchant Services or customer rewards for your business, provide your contact information and we’ll be in touch.