strategies overview internet frontiers core banking financial services beyond banking global solutions provider for commerce personally developing EveryONE financial overview chairman's letter Synovus family of companies senior management & directors financial appendix shareholder information
  
Synovus Financial Corp. is a multi-financial services company with more than $12.5 billion in assets. We are people serving people, a tradition that started 112 years ago in Columbus, Ga., and now spans North America and beyond. Synovus (NYSE: "SNV") is a component of the Standard & Poor's 500 index. FORTUNE magazine ranked Synovus No. 5 among the "The 100 Best Companies To Work For" in 2000. Our vision for 2000 and beyond is to be the best financial services company in the world.

The Synovus family includes 38 banks in Georgia, Florida, Alabama and South Carolina. Our decentralized structure provides superior service for clients, and ultimately, superior returns for shareholders.

Synovus owns an 80.8 percent share of Total System Services, Inc. (NYSE: "TSS"). TSYS, the global solutions provider for commerce, provides the industry's leading technology and service for 206.2 million cardholder accounts, giving 288 million consumers access to their accounts whenever they want and however they choose.

The Synovus family of companies also includes Synovus Trust Company; Synovus Insurance Services; Synovus Securities, Inc.; Synovus Mortgage Corp.; TSYS Total Debt Management, Inc.; and pointpathbank.com, which will become the 39th bank in the Synovus family.

 
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year ended December 31
(amounts in thousands, except per share data)
1999
1998
% change

Total Revenues
$ 1,251,857
$ 1,035,979
20.8 %
Net Income
225,307
196,465
14.7
Net Income Per Share - Basic
0.80
0.72
11.6
Net Income Per Share - Diluted
0.80
0.71
12.2
Fee Income/Total Revenue
59. 0 %
56.07 %
5.2
Total Assets
12,547,001
10,811,592
16.1
Net Loans
8,940,681
7,489,496
19.4
Total Deposits
9,440,087
8,797,412
7.3
Shareholders' Equity
1,226,669
1,111,917
10.3
Book Value Per Share
4.35
3.99
9.0
Dividends Declared Per Share
0.36
0.29
22.8
 
Return on Asset
1.97 %
2.00 %
Return on Equity
19.33
19.39
Equity/Assets
9.78
10.28
Net Interest Margin
5.07
5.23
Reserve for Loan Losses/Loans
1.41
1.50
Nonperforming Assets Ratio
0.38
0.40
Net Charge-off Ratio
0.29
0.35
       
     
as of December 31
1999
1998
% change

Banking & Other Synovus Companies
5,555
5,465
1.6 %
TSYS & TSYS Total Debt Management
4,606
4,013
14.8 %
Total Team Members
10,161
9,478
7.2 %
       
     
as of December 31
1999
1998 
% change

Closing Stock Price
19.88
24.00
(17.2) %
Number of Shares Outstanding
282,014
270,218
4.4 %
Annual Shares Traded (in millions)
56.1
60.9
(7.8) %
Shareholders (of record and beneficial owners)
61,431
62,700
Price/Earnings Multiple
24.84
34.29
Price/Book Multiple
4.57
6.06
 

         

as of December 31
1999
1998
1997
1996
1995
Institutional*
17.0 %
15.1 %
11.5 %
10.9 %
10.4 %
Market Value (in billions)
$ 5.61
$ 6.49
$ 5.74
$ 3.74
$ 2.2
Insider**
22.5 %
21.7 %
23.6 %
22.1 %
n/a
 

The following investment and securities firms follow Synovus: Donaldson Lufkin & Jenrette, Inc., New York, N.Y.; Fox-Pitt, Kelton, Inc., New York, N.Y.; Keefe, Bruyette & Woods, Inc., New York, N.Y.; Lehman Brothers, New York, N.Y.; Morgan Keegan & Company, Inc., Memphis, Tenn.; Putnam, Lovell, de Guardiola & Thornton, Inc., New York, N.Y.; Robert W. Baird & Co pany, Inc., Milwaukee, Wis.; The Robinson-Humphrey Company, Inc., Atlanta, Ga.; Ryan, Beck & Co., Livingston, N.J.; Salomon Smith Barney, Inc., New York, N.Y.; Sterne, Agee & Leech, Inc., Atlanta, Ga; Value Line, Inc., New York, N.Y.; and Wachovia Securities, Inc., Charlotte,N.C.

  As originally reported.
* Synovus Trust Company holdings not included.
** Includes directors, emeritus directors and executive officers of Synovus and its subsidiaries. 1995 information

 
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